Validate responses using vSurveys+™
A modern approach to consumer surveys. Capture validated insights you can trust then act upon in real-time by surveying consumers based on their observed online & offline behaviors.
v = validated consumer feedback
+ = adds validated consumer app, web, & location behavior trends
Dump unvalidated surveys.
Stop Wasting Money on Panelist Fraud
- Researchers are discarding up to 38% of their gathered survey data due to quality & panel fraud, creating doubt in the data to use for business decisions.
- Ensure your money is well spent & gather trustworthy data by targeting surveys of real consumer behaviors observed from the nation’s largest, first-party consumer audience.
Eliminate Recall Bias
- Surveys should collect how users think and feel, not what they do. Talk to consumers based on validated experiences at the Point of Emotion®.
- Append behaviors based on survey responses for path-to-purchase visibility.
Methodologies behind vSurveys+™
Point of Emotion®
Know who, what, where, and when with observations of consumers’ behaviors using GeoValidation® plus app & web events to trigger a survey asking “the why” during or within 24 hours of an experience – what we call the Point of Emotion®.
Visit Pattern Targeting
Find out exactly who visited your or your competitors’ locations, any online or offline visit patterns such as loyalists, agnostic or lapsed users, then survey them to hear thoughts.
Their unique approach to gathering consumer intelligence data allowed us to gain visibility into a key customer that we had little information on previously.
Their unique approach to gathering consumer intelligence data allowed us to gain visibility into a key customer that we had little information on previously. 
Consumer Experience – Under Armour
Survey Success Redefined
Unlock success with our proven methodologies, including:
- iHUT
- Concept Testing
- Audience Understanding
- Leakage Tracking
- Product Testing
Gain valuable insights through our comprehensive vSurveys+™ approach.
Validated research is essential.
Quality outcomes come from quality research.
Enhanced Decision Making
Quality research drives a 30% accuracy boost for informed decisions.
Improved Customer Engagement
Quality research correlates with a 25% rise in customer satisfaction, reflecting better alignment with customer needs.
Increased Profitability
Quality research leads to a 20% boost in profitability, driven by optimized strategies and resource allocation.
Streamline research for faster, deeper insights.
Build, field, and analyze vSurveys+™ from a single platform. Allowing more time for analysis and storytelling.
Enhance the analysis of your data from vSurveys+™ with our vTracker+™, making consumer intelligence constant.
Say goodbye to standard surveys
Book a demo today to find out how vSurveys+™ can benefit your business.