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Woman enjoying a chicken sandwich from Chick-fil-A

Why women love Chick-fil-A more than 50 Shades of Grey.

May 1, 2023

“I’d like to bite that chicken…” Yes. Gender plays a role when it comes to fast food, and Chick-fil-A is…

Continued
Woman enjoying a chicken sandwich from Chick-fil-A
Behavior Driven Research, Consumer Insights, MFour Studio Insights

Why women love Chick-fil-A more than 50 Shades of Grey.

May 1, 2023

“I’d like to bite that chicken…” Yes. Gender plays a role when it comes to fast food, and Chick-fil-A is…

Bye, bye Kardashians, 42% want to keep up with this … instead

April 12, 2023

This is a man’s world …  Yes, James Brown, you’re right. When it comes to tech at least. See, at…

Continued
Behavior Driven Research, Consumer Insights, MFour Studio Insights

Bye, bye Kardashians, 42% want to keep up with this … instead

April 12, 2023

This is a man’s world …  Yes, James Brown, you’re right. When it comes to tech at least. See, at…

Is Starbucks THE destination for dieters and dumbbell lovers?

But first, coffee + 3 new Starbucks stats

March 26, 2023

🎵“What a man, what a man, what a mighty good man …”🎵 Say it with me now… “Yes, he is!”…

Continued
Is Starbucks THE destination for dieters and dumbbell lovers?
Behavior Driven Research, Consumer Insights, MFour Studio Insights, Mobile Data

But first, coffee + 3 new Starbucks stats

March 26, 2023

🎵“What a man, what a man, what a mighty good man …”🎵 Say it with me now… “Yes, he is!”…

Man and women smiling at the grocery store

How to build a retail empire on wealthy grocery shoppers

March 1, 2023

Eggs. Sigh… If you need any indication of how outrageous grocery shopping is right now – please, do me a…

Continued
Man and women smiling at the grocery store
Behavior Driven Research, Consumer Insights, MFour Studio Insights, Mobile Data

How to build a retail empire on wealthy grocery shoppers

March 1, 2023

Eggs. Sigh… If you need any indication of how outrageous grocery shopping is right now – please, do me a…

Are men or women healthier?

Men vs. Women – who wins in healthier habits?

February 24, 2023

Here’s a question for you. Who do you think is more likely to crave fast food – men or women?…

Continued
Are men or women healthier?
Behavior Driven Research, Consumer Insights, MFour Studio Insights, Mobile Data

Men vs. Women – who wins in healthier habits?

February 24, 2023

Here’s a question for you. Who do you think is more likely to crave fast food – men or women?…

McDonald's french fries

Why on-demand data is the best thing since McDonald’s french fries.

January 24, 2023

🎵”Ba da ba ba ba!”🎵 I’m lovin’ it. Now, tell me you’re not picturing a perfect little red box –…

Continued
McDonald's french fries
Behavior Driven Research, Consumer Insights, MFour Studio Insights, Mobile Data

Why on-demand data is the best thing since McDonald’s french fries.

January 24, 2023

🎵”Ba da ba ba ba!”🎵 I’m lovin’ it. Now, tell me you’re not picturing a perfect little red box –…

Now, on demand data decides who wins: online or in-store electronics?

January 17, 2023

So – who wins – in-store or online? The answer is … it depends. See, 96% of people will research…

Continued
Behavior Driven Research, Consumer Insights, MFour Studio Insights, Mobile Data

Now, on demand data decides who wins: online or in-store electronics?

January 17, 2023

So – who wins – in-store or online? The answer is … it depends. See, 96% of people will research…

A couple with groceries looks at empty wallet in concern

Shoppers are cutting back, here are 5 ways to protect your sales.

January 4, 2023

The current inflation rate is at it’s highest since 1982.1 Ouch. Let that sink in a bit. Inflation is the…

Continued
A couple with groceries looks at empty wallet in concern
Behavior Driven Research, Consumer Insights, MFour Studio Insights

Shoppers are cutting back, here are 5 ways to protect your sales.

January 4, 2023

The current inflation rate is at it’s highest since 1982.1 Ouch. Let that sink in a bit. Inflation is the…

Man on a run checks his smart watch.

5 ways smartwatches are sexy: hint, it has to do with cash.

January 3, 2023

Tech is sexy. It’s sleek, it’s convenient, and it looks great on. But, there’s so much more to your smartwatch…

Continued
Man on a run checks his smart watch.
Behavior Driven Research, Consumer Insights

5 ways smartwatches are sexy: hint, it has to do with cash.

January 3, 2023

Tech is sexy. It’s sleek, it’s convenient, and it looks great on. But, there’s so much more to your smartwatch…

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