
Here’s why voice-enabled ads are so effective.
When given the choice, consumers may want to actually talk to your brand, rather than simply see them or hear from them. A new research study with MFour Mobile Research,... Continue Reading →
Download the infographic to get visibility into digital buying behavior. See exactly who's buying on apps now—and why.
When given the choice, consumers may want to actually talk to your brand, rather than simply see them or hear from them. A new research study with MFour Mobile Research,... Continue Reading →
We compared 3 apps, here’s what happened. TikTok is in the news. On repeat. Like a 90s song that you just can’t get out of your head, the media can’t... Continue Reading →
We asked our consumer panel… They said yes. 59% of in-store shoppers and 52% of app shoppers think Amazon has a monopoly. And, it makes sense. See, times have changed.... Continue Reading →
In retail, Walmart reigns supreme. Across the channel, in eCommerce, Amazon rules with an iron fist. In fact, 60% of in-store shoppers view Amazon as a monopoly. Clearly, each side... Continue Reading →
You’re living through it. The worst recession in 80 years.1 Yes, the world isn’t full of sunshine and happiness today. But there is a silver lining. And, let’s be honest,... Continue Reading →
Right now, every dollar counts. You’re battling for every dollar that you spend. And we all know that out-of-home advertising has never been easy to tie to a return on... Continue Reading →
You’re walking out of the store… Squinting into the sunlight a bit, both arms full of groceries, you smile. That was a successful dinner shopping trip. You’re ready to feed... Continue Reading →
Here’s the truth… Christine didn’t just walk into Best Buy to browse. School’s a couple of weeks away and her daughter needs a new tablet for distance learning. Christine wants... Continue Reading →
You’re peeling back layers. With each customer survey, you uncover a new trait. And as you place all of these characteristics together, like a box of crayons, you create a... Continue Reading →
When 86% of summer activities are cancelled—back to school, doesn’t equal back to normal. And, here’s why: 70% have concerns about their children’s health related to COVID. 61% trust state... Continue Reading →