Guide
10 invisible biases in your surveys — and how to fix them.
Your survey design already accounts for: But, here are 10 things still creating bias in your results. Learn how to fix them, right now.
Your survey design already accounts for: But, here are 10 things still creating bias in your results. Learn how to fix them, right now.
Dealing with data is not easy. But, you do it with grace — and precision. So, make it simpler for yourself. Picture this. A world where every data point that hits your desk is both highly accurate and believable. That’s not a fairy tale. It’s real life. Here, I’ll show you. It’s why we built this guide.
You’re a champ. Yes, you. As a marketing exec, you’re not just a copywriter, graphic designer, and media planner… You’re a professional coffee drinker too — yes, that’s a thing. Point is — you rock. So, you need research as awesome — as you are. It’s all here.
You care. And, your work reflects that. But, with so many research projects — and way too little time — you may need help. After all, it’s not easy to get accurate insights on time and on budget. Don’t worry, you’ve got this. Here’s the ultimate research guide. You can thank me later 😘
Step on in. If you have in-store displays, you’ll want to hear this. We’re walking through three things you should know. No doubt, you’ve already invested millions in your displays. So, let’s get you some metrics. Here a hint, if you put this data to use, you can crush your competition. I’ll show you how.
You’re at the store. She’s standing there with your brand. You’re tempted to talk to her. To just ask exactly what she’s thinking right now, with your product in hand. Has she bought it before — will she get it again; why? Here’s your chance. Act, quickly. Find the 5 best times to do market research.
You face 4 major challenges in 2021. And, without research, you’ll lose market share to each one. Don’t. You can’t afford to. Protect your sales—uncover, then eliminate each challenge. They are: a shift to online shopping, changing demographics, weakening brand loyalty, and sustainability. Use this guide to do it. After all, your brand deserves to be on top of the competition.
Score 100 in-store completes in 1 hour. You need research—fast. So, hit your goals. Read this guide and get 7 steps to lightning-fast market research. Use this guide to help your department to:
Your buyers are scared. They’re not spending like before. But, here’s data on how to fix it. Find out which businesses are thriving—and why, even when others are closing their doors. Some of them forever. Learn the 3 major challenges all businesses face, and how retailers can overcome them to survive a recession.
Did you know 94% of businesses spy on competitors? If you can see your competitors’ move in real-time, you can beat them. Here’s how. See your competitors’ consumers in real-time as they: Then, survey them to gain actionable intel. Check it out.
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