Pictured: Jin Hong (L) and Taylor Manning
MFour has added two new Operations team members who’ll ensure outstanding project execution and top data quality for clients, including adopters of the new Path-2-Purchase™ Platform and its unprecedented segmenting capabilities.
Jin Hong has joined as a Fielding Expert, tasked with the core functions of achieving quality data for clients and ensuring an excellent experience for MFour’s panelists. He previously was an account executive for shipping logistics company Kenny International. Jin holds a Bachelor’s degree in American History from the University of California, Riverside. In his spare time he can most likely be found at the movies or at the gym, indulging his passions for cinema and physical fitness.
Research Manager Taylor Manning will work closely with clients from the start to finish of their research projects to ensure their success. She arrives with a wide range of experience in marketing and market research, including positions at marketing publication BuildCentral and at brandsymbol, where she gathered data for major clients in pharmaceuticals. Taylor earned a Bachelor’s degree in Psychology from the University of North Carolina at Charlotte, and was living in the Tarheel state when MFour beckoned. She is our resident expert on Iceland, having visited the Nordic isle three times and fallen in love with its culture and natural beauty. Taylor is a foodie and loves hiking with her dog, Beau.
Welcome aboard, Jin and Taylor!