Tag Archives: mobile market research

News | Blog | Events

3 Friday Insights Into Mobile Research

Here’s your Friday roundup of 3 items from our blog to keep you up to speed on mobile research as you head into the weekend.
 
Whatever else you do, don’t forget to check at the bottom for something to mobilize your spirits.
 
 
And here’s a Friday tune to get you bouncing into your weekend.
News | Blog | Events

3 Friday Infobits from Mobile Research 101

There’s so much to say about mobile research – we could just fill you up with the facts. Instead, take it at your own speed by sampling our weekly Friday roundup of 3 items from the MFour blog. You can expect information, insights, how-to’s and occasional whimsy. Whatever else you do, don’t forget to check at the bottom for something to mobilize your spirits heading into the weekend.

And here’s a Friday tune to send you humming and smiling into the weekend.
News | Blog | Events
mobile phone image

Cutting Through the Confusion About Mobile Research

mobile phone image
You’ve heard that diving into mobile research is a must, because smartphones are where people carry out life’s daily tasks and experience its daily pleasures.
 
But mobile research is still a new concept. Like anything sudden, new and transformative, mobile can seem nebulous and confusing. Plus, there are so many suppliers touting so many mobile solutions.
 
Here’s a clear explanation to help you get your bearings: a commentary for Quirk’s in which MFour CEO Chris St. Hilaire looks at what’s at stake and provides clear guidance on sorting through mobile research options to choose what works.
News | Blog | Events
News | Blog | Events

The Mobile Movement Expands

 

Office_Header

 

 

 

MFour Mobile is driving the market research industry’s fundamental shift to mobile methodologies and data collection.

Research and development staff has more than doubled in the last 12 months, packing the firm with top talent from the industry.
AndreaHan
Ipsos veteran Irene Manahan and Added Value’s Andrea Han, both Senior Research Consultants, are two of MFour’s newest additions. In the last six months, researchers from TNS and Car Labs have also joined the movement, further fueling the industry’s rapid transformation.

Additionally, MFour has transitioned to their newly opened headquarters overlooking Newport Beach, CA’s Back Bay.

November second marked MFour’s first day in their recently christened, 14,000 square foot open space, equipped with smart walls and interactive televisions designed to support existing clients & accommodate growth in the rapidly growing volume of clients in entertainment, CPG and retail.IreneManahanCut

Said Founder and Chief, Chris St. Hilaire,
“The move came at just the right time, but the real upgrade is in the quality of the team and creative space we’ve built for smartphone data collection and reporting.  It’s where consumers are and to stay relevant we absolutely have to help the industry make the switch, now.”

Office_Shots

News | Blog | Events
News | Blog | Events
new hire image

MFour Hires New Solutions Development Representative

National Mobile Market Research firm MFour Mobile Research has recently hired Jeannette Ceballos as solutions development representative. As solutions development representative, Ceballos will assist the sales department in generating leads and in day-to-day activities. Ceballos comes to MFour from a tax advisory firm, where she specialized in business development.

Ceballos holds a Bachelor’s degree in Business Administration from San Diego State University with an emphasis in Financial Services.

News | Blog | Events
News | Blog | Events

Surveys on the Go Rated #1 by Digital Synopsis

The website Digital Synopsis, described as showcasing the best ideas in design, advertising & visual communication and reporting on the latest trends, marketing innovations & design, recently released a list “Make Money with These 15 Smartphone Apps That Pay You for Using Them.” Of the 15 apps reviewed, Surveys on the Go ranked #1!

Screen Shot 2015-10-06 at 7.59.25 AM

Click here for full article.