AI is now a potent force, swiftly embraced by many for daily tasks. As AI integrates into daily life, we’re seeing that this trend is here to stay. So we wanted to learn more about AI users and looked into the behavior data using MFour Studio. We discovered that frequent users of select social platforms actively interact with AI chatbots, while non-AI users lean toward different platforms.
Infographic
Consumers Surveyed About Behaviors During 2025 College Basketball Tournament
With 60% of viewers watching live TV, catching the games in real time remains a…