Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
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The Latest
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Industry Report
Shelf-Level Insights from Grocery, C-Store, and Mass Shoppers
Winning in today’s competitive retail environment starts with understanding shopper behavior at the shelf level.…
Consumer Express
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Recent
Industry Report
How to predict future behavior & impact revenue.
Great things come in threes. Three is a good number. And, in this guide, we…
Industry Report
21 best new mobile methods to research your customers.
Does market research ever really change? Well, yes and no… No matter how fast technology…
Infographic
Consumer traffic to airports: down 38%.
Consumer traffic to airports is down, as the global economy is infected by a pandemic….
Blog Post
What does “active” panel mean?
Hint: Size isn’t everything. Panel performance is. When it comes to market research, we look…
Blog Post
3 tips to improve customer surveys.
The average US adult spends 2 hours 55 minutes a day on their phone. About 90% of…
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