Consumer app spending is up 73%.
Consumer app spending is up 73%.

Download the infographic to get visibility into digital buying behavior. See exactly who's buying on apps now—and why.

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Voice of the Consumer Guide

Facebook knows if you’re in love, or about to break up a relationship — and it’s accurate. 

It’s not that creepy — we’re in research. Data is in our DNA. So why do we care what Facebook knows? Because it’s a great example of how powerful data can be. 

But, here’s what they’re missing. 

Yes, Facebook has data. What they don’t have is the nation’s largest consumer panel giving feedback and opinions in real-time. That’s the missing puzzle piece. You need both: data and the voice of consumers. 

Data alone is worthless. You need a trusted research platform. 

So, we wrote this guide to help. 

Get this right and you can make millions. Let’s dig in. 

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