Exit Intercept: How to fix a $5 billion hole in sales.
Stop her. She’s leaving, without spending a dime inside of your store. Find out why. Be like this brand. They talked to non-buyers and used their data to fix a…
This is
Journeys Marketplace
You don’t build the industry’s most comprehensive panel the old-fashioned way.
So, MFour collects Fair Trade Data® — behavioral data that pollsters, and pollees, can feel good about.
The Close-up
Fair Registration
Before we bring in a byte of data, panelists sign-up via our plain disclosure double opt-in privacy process. We make sure they want to participate; that way, you know you’re getting good intel.
Fair Collection
Dedication? Check. All our panelists receive regular reminders about our ongoing data collection — and if they want to stop, they can opt out whenever.
Fair Compensation
We want panelists to know that we value their input, and money really does talk. That’s why we pay them above-industry-average rates for their efforts.
Cases in Point
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Why 64% shop online — then, go visit a store.
It’s sexy. That sleek, white laptop you’re looking at online. It comes perfectly equipped with everything you need. But, you’re still not ready to buy it. Not yet, at least….
Coppertone ads reveal a 72% repurchase rate.
You can feel the heat. Sure, you may be inside the store, reaching for a bottle of sunblock…but, the moment your fingers slide across that blue bottle, you’re outside. Soaking…
Experience Studio
Immerse yourself in the world of democratized data, no strings attached. Click below to register for your free trial.
The Latest
Where should you advertise to the future hybrid owners of America?
Green is the new black! California is leading the charge in the race towards zero-emissions vehicles, with a new law…
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Fintech Goes Mainstream: How to Target for Financial Inclusion.
Are you curious about how your financial situation affects where you shop and what fintech apps you use? We did…
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Here’s the skinny on your male Starbucks lovers.
Think of your typical Starbucks consumer… Are you picturing a gym-going, salad-eating man? Probably not. But men who value their…
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- What exactly is behavioral data, anyway?
- Why should you add it to your survey results?
- How can you use both to improve your marketing tactics?
