Intelligence
Recent
Research Report
13 new insights – for a breath of fresh air.
Relaxation, calmness + comfort. Who wouldn’t want that? Last week, we spoke to 200 category shoppers leaving Target, Walmart, Walgreens,…
Read More
Research Report
A look back at 2 years of COVID consumerism.
Life B.C. Life Before COVID was comfortable. But all that stalled in 2020 and spiraled down as the year continued.…
Read More
Research Report
Panic buys — 23 new behaviors behind toilet paper shortages.
You’re scared. It’s March 2020. Demand for toilet paper is high. Come along, as we dig into what drove consumers…
Read More
Post
Employee Spotlight: Monica Lee, Consumer Growth.
As part of our MFour Consumer Growth team, Monica creates activation experiments and retention programs to optimize our app users’…
Read More
Post
Battery brands – social responsibility does matter.
Picture this. You’re at Sam’s Club getting everything ready for the busy weeks ahead. There you are, going through your list,…
Read More