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Keeping up with consumers: a guide to CPG challenges.
You face 4 major challenges in 2021. And, without research, you’ll lose market share to each one. Don’t. You can’t…
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For you…19 new shopper insights.
It’s Valentine’s week. And, here’s our gift to you—great data. Yes, you’re worth it. We did consider chocolate…but data definitely…
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Coke vs. Pepsi: the 2021 Cola Wars.
“tssSSS…kr-POP!” That’s the hiss of an ice-cold Cola, twisting open beneath your nails. As you bring the bottle to your…
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See who wins: Red Bull vs. Monster vs. 5-Hour Energy.
When 92% want energy, where do they turn? Yup, you’re right, an energy drink. So, we wanted to know which…
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Take-home test: get 92% to repurchase your brand—right now.
Imagine, you have a snack brand. You’re dying for moms to buy it for their kids. Everything rides on the…
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