Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
Have questions about MFour Studio?
![MFour Resource Library](/wp-content/uploads/2023/08/hero-resource-library.png)
Consumer Express
Stay up to date on consumer trends by opting into our newsletter.
Blogs
-
Post
Employee Spotlight: Shireen El-Maissi, Talent Acquisition.
If you are new to MFour there’s a good chance Shireen was the first person…
-
Post
Behind the scenes of a Kroger shopper — only on MFour Studio™.
No two shoppers are alike. They’re unique individuals with different likes, dislikes, and habits. Now,…
-
Post
Employee Spotlight: Danielle Hall, Sales.
Danielle is a MFour Solutions Development Representative and plays an important role in helping prospective…
-
Post
Exposed on MFour Studio™ — the app, web, and in-store behaviors of a 7-Eleven consumer.
Meet Steve. He’s 38. And, after two years at college, Steve lands a job in…
-
Post
Pacifico vs. Modelo – who wins in the ultimate Mexican beer war?
Cervezas from south of the border. We all love them. Take a sip of a…
-
Post
Missing: why fractured data is killing market research.
Picture this. You’re standing in front of the CEO. He pulls off a pair of…
-
Post
3 things to do before your next ad campaign.
Imagine being a Media Planner in early 2020. A worldwide pandemic has just begun, foot…
-
Post
Employee Spotlight: Monica Lee, Consumer Growth.
As part of our MFour Consumer Growth team, Monica creates activation experiments and retention programs…
-
Post
Battery brands – social responsibility does matter.
Picture this. You’re at Sam’s Club getting everything ready for the busy weeks ahead. There…