Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
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Consumer Express
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Infographics
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Tipping habits: Fast food insights you need to know.
Tipping is on the rise, reflecting a shift in acknowledging service in non-traditional settings. However,…
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Exploring streaming behavior by gender.
With COVID restrictions lifted, movie theaters are experiencing a resurgence as people flock to catch…
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Where are smartphone shoppers shopping?
In our rapidly evolving digital landscape, the pace of technological change is a constant companion.…
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Embracing AI: Which users are using chatbots?
AI is now a potent force, swiftly embraced by many for daily tasks. As AI…
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Untapped potential: New insights in cable services market.
Amidst evolving consumer preferences, staying competitive is paramount. While streaming services like Netflix and Hulu…
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Are “Buy Now, Pay Later” consumers using certain payment apps more?
Contactless payments are trending! With so many options out there it’s hard to tell which…
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Who holds the reins on making big purchases?
The behavior + survey data found only on MFour Studio, told us that social media…
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What do sports viewers have in common?
Sports viewers are engaging in the crypto exchange world? It’s true! More than other demographics,…
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Brand loyalty or bargain hunting? The impact of social media on purchasing decisions.
Survey responses don’t show the whole story about brand preference or social media use. Here…