Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
Have questions about MFour Studio?
![MFour Resource Library](/wp-content/uploads/2023/08/hero-resource-library.png)
The Latest
-
MFOUR NEWS
Back-to-school shopping trends: How, when, and where parents are buying school supplies.
In our latest infographic, we surveyed consumers to understand where, when, and how parents are…
Consumer Express
Stay up to date on consumer trends by opting into our newsletter.
Recent
Post
Employee Spotlight: Shireen El-Maissi, Talent Acquisition.
If you are new to MFour there’s a good chance Shireen was the first person…
Post
Behind the scenes of a Kroger shopper — only on MFour Studio™.
No two shoppers are alike. They’re unique individuals with different likes, dislikes, and habits. Now,…
Research Report
How rising grocery costs will impact future purchase behaviors.
Inflation. No one likes the sound of that. It’s no secret that rising grocery costs…
Post
Employee Spotlight: Danielle Hall, Sales.
Danielle is a MFour Solutions Development Representative and plays an important role in helping prospective…
Post
Exposed on MFour Studio™ — the app, web, and in-store behaviors of a 7-Eleven consumer.
Meet Steve. He’s 38. And, after two years at college, Steve lands a job in…
Post
Pacifico vs. Modelo – who wins in the ultimate Mexican beer war?
Cervezas from south of the border. We all love them. Take a sip of a…
Guide
How to become a master of customer metrics.
You want it all. Really, you do. But, man, you’re juggling like 16 data sources1…
Post
Missing: why fractured data is killing market research.
Picture this. You’re standing in front of the CEO. He pulls off a pair of…
Post
3 things to do before your next ad campaign.
Imagine being a Media Planner in early 2020. A worldwide pandemic has just begun, foot…
Stay in Touch
Stay up to date on consumer trends by opting into our newsletter.