Resource Library

Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.

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MFour Resource Library

The Latest

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Greenbook interview: Is tech replacing market research?
News & Events

Greenbook interview: Is tech replacing market research?

Listen in. We’re talking top research trends. In this 2-part Greenbook interview, you’ll learn the……

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12 new ethnicity trends.
Blog Post

12 new ethnicity trends.

You have a target market. To create a customer profile, ideal message, and a great…

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Pepperidge Farm — why Milanos + Goldfish make a perfect pair.
Blog Post

Pepperidge Farm — why Milanos + Goldfish make a perfect pair.

An open letter to the maker of Milanos. Dear Pepperidge Farm, Please make my dreams…

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50 foodie trends. 🍔 🍕
Blog Post

50 foodie trends. 🍔 🍕

Eating out this month? Wait, don’t answer — I already know what you’ll say. No,…

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Tale of two cities — after COVID.
Blog Post

Tale of two cities — after COVID.

LA is getting ripped. Is it too late to get a summer bod? Nah… We’ve…

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17 bizarre income trends. 👷🏼👩🏼‍💼
Blog Post

17 bizarre income trends. 👷🏼👩🏼‍💼

People shop differently, based on what they do for work. Surprised? Take a look… Here’s…

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The snuggle is real —  21 brand-new baby insights.
Blog Post

The snuggle is real — 21 brand-new baby insights.

He’s beautiful. This precious boy with deep, chocolate-brown eyes is staring straight into your soul.…

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A great customer experience: why 86% will pay you more for it.
Industry Report

A great customer experience: why 86% will pay you more for it.

You crave impact. Not just any customer experience. No, no… You want to be the…

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Summer sales — 5 things your buyers will spend $5k on.
Industry Report

Summer sales — 5 things your buyers will spend $5k on.

You can feel the heat. Right now, as it’s warming up outside — things are…

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