Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
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The Latest
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Blog Post
The Illusion of Insight: Why Synthetic Panels Demand a “Nutrition Label”
In the relentless pursuit of speed and cost-efficiency, market research stands at a crossroads. The…
Consumer Express
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Recent
Blog Post
Revitalizing a multibillion-dollar industry through behavior-driven targeting.
Introduction In the dynamic world of market research, or over the last decade, the “not…
Blog Post
Employee Spotlight: Denton Bishop, Senior Product Designer.
Senior Product Designer, Denton Bishop and his team are working to make the MFour platform…
Infographic
2 in 5 Apple TV+ subscribers also immersed in Netflix content.
In the ever-evolving landscape of digital entertainment, the rise of multiple streaming subscriptions has become…
Blog Post
The secrets behind shopper insights: How to understand your customers on a deeper level.
In today’s highly competitive market, understanding your current or prospective customers on a deeper level…
Infographic
Beyond burgers & fries: Non-meat eaters visit fast food chains too.
Embracing a shift in dietary preferences, vegetarians, vegans, and flexitarians are making their mark on…
Blog Post
How intelligent out-of-home research elevates in-store retail media.
What is Retail Media? In essence, retail media refers to advertising on retailer sites and…
Infographic
Debt dynamics: Students loan holders boost financial app engagement.
More students than ever are shouldering the burden of educational loans, shaping a landscape where…
Blog Post
Employee Spotlight: Kate Zagrebneva, Growth Analyst.
Growth Analyst Kate Zagrebneva and her team work on growing and retaining Surveys On The…
Blog Post
Boost customer satisfaction and loyalty with a customer experience tracker.
In today’s competitive business landscape, customer satisfaction and loyalty have become more critical than ever.…
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