Validating Path-to-Purchase Trends using OmniTraffic® Data.

Visit Pattern Targeting, The Future of Market Research.

Come see how 2.5 billion validated online and offline Fair Trade Data® points map the comprehensive consumer journey.

What we’ll cover 🧠

  • Explore validated consumer data: And see captivating stories showcasing invaluable insights. With authenticated anecdotes, uncover the intricacies of phone usage in-stores, the journey to path to purchase, dwell time, and other exciting metrics.
  • Mapping consumer path-to-purchase: A deep dive into how collecting single source app, web, and location behaviors can offer a comprehensive view of consumer journeys, helping businesses refine their strategies.
  • Why top brands use OmniTraffic® Data: Learn how leading companies in technology, entertainment, CPG, and retail leverage OmniTraffic® Data to measure in-app activities and drive informed decisions.

By Theresa Bui

Reviewed by Allyson Wehn

Posted on June 3rd, 2024

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