Retail Behavior Data

 

Get the only one-stop solution for understanding the “why” behind consumers’ buying journeys. Track your audience’s retail behavior 24/7. Observe validated, pre-profiled, first-party consumer panelists’ journeys across 12.5 million U.S. locations, including the top 1,000 retailers.

Complete the picture with mobile digital behavior of validated first-party consumers, including Amazon shopping behavior. Know if they are visiting your shopping site or your competitors’ sites before, after or during their shopping trip.

What Is Path-2-Purchase® Platform?

Path-2-Purchase® Platform revolutionizes consumer research by tracking the behaviors of opted-in, first-party consumers’ retail movements 24/7, using mobile GPS. Insights professionals can survey these pre-profiled shoppers to capture validated connections between people and places. These are not simulations. This is true consumer behavior captured at the Point-Of-Emotion®.

Preview Path-2-Purchase® Platform>

Put the “Why” Behind the Buy

Understand why shoppers didn’t buy.

Ready to survey representative, validated consumers?

 

  • Reach high-quality, first-party consumers.
  • Field ultra-targeted, location-based surveys.
  • Track 2.5 million consumers at Top 1000 U.S. retailers.
  • Collect digital behavior and online purchases.
  • Get your projects done faster.
  • Plus, so much more...
  • Exit / In-Store Interviews
  • Customer Experience
  • Custom Surveys
  • Ad Effectiveness
  • MFourDIY
  • And More!

Ready to survey representative, validated consumers?

 

  • Reach high-quality, first-party consumers.
  • Field ultra-targeted, location-based surveys.
  • Track 2.5 million consumers at Top 1000 U.S. retailers.
  • Collect digital behavior and online purchases.
  • Get your projects done faster.
  • Plus, so much more...
  • Exit / In-Store Interviews
  • Customer Experience
  • Custom Surveys
  • Ad Effectiveness
  • MFourDIY
  • And More!