Leave the assumptions to your competition.

Collecting and utilizing data can be a game-changer for businesses in various industries. However, it’s no secret that data collection often comes with its unique set of challenges. From retail to restaurants, businesses need reliable and efficient solutions to overcome these challenges and make data-driven decisions with confidence.

One platform to fuel your research needs.

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Test which creative I should use for 
my ads

Gain more insight into your customer’s buying journey by combining Ad Testing and behavioral data. Develop and optimize more effective ad concepts by leveraging sentiment data collected from your consumers, enabling you to not only know which ad to place, but where to place it.

Test what message I should use for my creatives

By combining behavioral data with responses from test subjects who most closely match your target customer, MFour gives you everything you need to optimize messaging to your target audiences.

Understand the impact my OOH ad has on my brand

Not only can you get insights on what consumers think about your ad — you can benchmark those results against industry norms, and even see exactly how well your ads perform next to the competition.