Consumer app spending is up 73%.
Consumer app spending is up 73%.

Download the infographic to get visibility into digital buying behavior. See exactly who's buying on apps now—and why.

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Black Friday: 94% of $50k earners will be online.

Who’s shopping on Black Friday—and where?

With states locking down again, you’re probably asking yourself this question right now. We observed 3,000 online & in-store shoppers. Here are their plans. 94% of $50k+ earners will shop online.

They’ll be joined by 92% of adults 35+.

And, 50% of women will shop from the safety of their homes. So, who’s shopping in-store?

Find out below.

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