7 in 10 shoppers looked online before they bought in-store.

7 in 10 shoppers looked online before they bought in-store.

Don’t underestimate e-commerce influence.

We watched as 7 out of 10 buyers went inside Best Buy to shop, after doing research online. How? 

  1. We looked at our brick + mortar consumer panel.
  2. Then compared it to our app + web consumer panel.

Your app and website sets up in-store success. Want to see why?

Click here to see everything we found.

Or, want the full research deck? Click here.


By Sharon Leynes

Reviewed by Avani Patel

Posted on August 3rd, 2020

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