Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
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Consumer Express
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Blogs
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Blog Post
The snuggle is real — 21 brand-new baby insights.
He’s beautiful. This precious boy with deep, chocolate-brown eyes is staring straight into your soul.…
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Blog Post
24 unexpected behaviors of generations X, Y, + Z.
Things have changed… Add a pandemic — to three very different generations…and shopping habits start…
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New research: consumers are happy, receptive + ready to spend.
For brands, this is an exciting time to engage with happy consumers. Americans are resuming…
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Warning: your future — rides on your brand’s app.
You are here. Stuck. At the tail end of a crazy crisis called COVID —…
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MFour to offer iOS app + web data – to end 113 million iOS user research blind-spot.
Today, MFour announces that iOS app + web data is being offered for surveys and…
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The specialty shopper — at Trader Joes + Whole Foods.
She giggles. Clutching a pink balloon, that she hasn’t released for a split second, Paisley’s…
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Don’t buy Bitcoin — before reading this.
Here’s why. You can see Bitcoin’s price trends, by looking up its chart online. But…
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Starbucks app — to blame for over-the-top drinks?
You take a sip. A sweet, bitter stream of ice-cold coffee wraps around your taste…
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Reopening: 15 months of COVID shopping trends.
It’s a scene from a bad movie… You know the one, kinda post-apocalyptic, Y2k-ish even.…