Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
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Consumer Express
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Blogs
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The changing landscape: Exploring the decline of the US consumer panel in market research.
As the field of market research evolves, so too does the means by which insights…
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Revitalizing a multibillion-dollar industry through behavior-driven targeting.
Introduction In the dynamic world of market research, or over the last decade, the “not…
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Employee Spotlight: Denton Bishop, Senior Product Designer.
Senior Product Designer, Denton Bishop and his team are working to make the MFour platform…
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The secrets behind shopper insights: How to understand your customers on a deeper level.
In today’s highly competitive market, understanding your current or prospective customers on a deeper level…
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How intelligent out-of-home research elevates in-store retail media.
What is Retail Media? In essence, retail media refers to advertising on retailer sites and…
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Employee Spotlight: Kate Zagrebneva, Growth Analyst.
Growth Analyst Kate Zagrebneva and her team work on growing and retaining Surveys On The…
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Boost customer satisfaction and loyalty with a customer experience tracker.
In today’s competitive business landscape, customer satisfaction and loyalty have become more critical than ever.…
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Stay ahead of the game: How competitive intelligence can transform your business strategy.
In today’s fiercely competitive business landscape, staying ahead of the game requires more than just…
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Employee Spotlight: Andrew Fang, SVP of Enterprise.
SVP of Enterprise Solutions, Andrew Fang, and his team are responsible for providing solutions to…