Battle of the apps: Who wins among health enthusiasts?

Health enthusiasts get their information from different apps.

Which app wins for health advice?

That’s what we wanted to find out. More and more information is being gleaned through social media platforms, including fitness tips and health advice. Meal recipes, workout plans, and exercise videos are all available on apps like Snapchat, YouTube, Facebook, and TikTok. So which of these apps reigns supreme for fitness info? Men and women had very different answers. See the infographic below to find out!

Use this audience intelligence information to gain a higher reach by targeting health-conscious consumers by gender.


By Allyson Wehn

Reviewed by Theresa Bui

Posted on June 5th, 2023

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