Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
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The Latest
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Research Report
The Big Lie: Unpacking the Crisis in Consumer Market Research
Consumer market research is at a crossroads. The industry, long valued for understanding customers and…
Consumer Express
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Recent
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The love-hate relationship with Twitter’s ‘X’ rebrand.
Companies will rebrand for a variety of reasons, a successful rebrand can help make the…
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Supporting small businesses: How gender determines your online platform reach.
There’s been a notable shift in consumer preferences towards supporting small businesses in recent years….
MFour News
MFour CEO featured on Matt Waller podcast.
Chris St. Hilaire Founder & CEO MFour Mobile Research sits down with Dean of Sam…
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Stay ahead of the game: How competitive intelligence can transform your business strategy.
In today’s fiercely competitive business landscape, staying ahead of the game requires more than just…
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Employee Spotlight: Andrew Fang, SVP of Enterprise.
SVP of Enterprise Solutions, Andrew Fang, and his team are responsible for providing solutions to…
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Sustainability vs. Reality: Ethical shoppers turning to less sustainable brands.
In recent years, consumers have been expressing strong support for sustainable brands and claim to…
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Changing the game: Electronics reshape holiday gift-giving.
As the holiday shopping season rapidly approaches, it becomes paramount for companies to gain a…
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Affordable market research: Unleashing the potential for growth in any industry.
Unlocking the potential for growth in any industry starts with understanding your target audience and…
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Home purchase alert: The go-to store revealed for homebuyers!
Do consumers looking to purchase a new home shop differently from those who are not?…
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