Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
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Consumer Express
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Infographics
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Men vs. Women: 11 fresh, new fast food facts.
We’ve cracked the fast food gender divide with these 11 stats straight from the omnichannel…
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Big-box stores are winning – both on & offline.
Whether it’s in store or online- big box stores like Target & Walmart are the…
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5 On-demand stats for fitness-loving fast foodies.
You would think consumers who describe themselves as very healthy wouldn’t be going to McDonald’s.…
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Is a Valentine’s day surprise coming your way?
Young men indicate they’re going out for Valentine’s Day. Could they be taking the lead…
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Big game showdown: ESPN vs the NFL 🏈
Whether you’re in it for the football glory or nachos and chicken wings – everyone…
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New Phone, Who’s This? See Whose Buying Them & Why.
Those who say they are likely to buy a new smartphone soon are more likely…
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Does shopping data determine your entertainment preferences?
Where are you shopping and can that determine how you watch movies? We can see…
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Survey + behavior stories: Who’s visiting the Walmart app 75% more?
On MFour Studio, we have a unique opportunity to follow the same 2,000 consumers month-over-month…
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In-store vs. online shoppers. What are they hungry for?
Now with Studio, find out who prefers online and in-store holiday shopping & more importantly,…