Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
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The Latest
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MFOUR NEWS
Semrush makes strategic investment in MFour Mobile Research.
IRVINE, Calif., July 23, 2024—Semrush, a leading online visibility management SaaS platform, has made a…
Consumer Express
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Recent
Infographic
Seen on social: 53% trust the brands they follow.
Is summer 2020 the time to launch an influencer campaign? We just triggered surveys to 1,850…
Post
How to start a successful survey: in 5 simple steps.
You need a killer market research survey… But you’re stuck. Call it researcher’s block, or…
Post
Aaron Wepler, new Chief Technology Officer, joins MFour.
Aaron Wepler joined the MFour team as its new Chief Technology Officer this week. As…
Infographic
$potted: new social media shopping habits.
69% buy on social media after researching online. They’re creating new, digital shopping habits. With…
Post
New habits: 76% now buy online, pick-up in-store.
Foot traffic has evolved. Once an “in-store” metric, it’s now expanded to include online impressions…
Infographic
See why: social media use is up 50%.
Validated app data shows that social media is up 50%. But every channel is different:…
Research Report
50% spike: In-store visits in CA, NY, TX, GA, WI, & NV.
New York in-store visits spiked 50% in six weeks. Some states are seeing a slight…
Webinar
Listen in: New York attitudes and thoughts on COVID-19.
New York is an epicenter of behaviors and opinions. As the hardest hit, New York…
Infographic
New loyalty: 12% buying preferred brands.
It’s an even playing field. Fact is, 72% of shoppers ditched brand loyalty. Now, brand…
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