SVP of Enterprise Solutions, Andrew Fang, and his team are responsible for providing solutions to some of the larger client territories and building strong relationships: They take business objectives and stakeholder needs and turn it into successful projects or programs while coordinating with MFour’s internal resources. Outside of work, you can find him watching and studying film, traveling overseas, and strolling through Disneyland.
1. What do you do at MFour?
I manage a sales team at MFour that focuses on designated verticals and company sizes, while maintaining my own wonderful clientele and partners!
2. How did you get into this field?
I majored in sociology and took classes on quant/qual research. I was interested in consumer contributions to business decisions and I found myself interning at MFour very early on. They had a newly developed survey app, which was very intriguing to me at the time.
3. What has your career growth been like at MFour?
I started as an intern, moved on to project management in operations, then shifted as a research analyst and then an operations manager. I loved working to find solutions with clients and again shifted departments to sales and business development. Using research knowledge combined with MFour product knowledge, it’s been great to continue to grow in sales to my current position.
4. What do you enjoy most about MFour?
The direction of the company and the culture. It’s an ambitious direction with only wanting to be the best and not settling for less. Being competitive and ambitious, it fully aligns with how I want my company to value the different qualities of service and relationship to clients. Our culture is amazing as well because the people that work here are just all around rockstars.
5. What is one of your favorite memories at MFour?
Lots of favorite memories, but it’s always amusing that we were able to fit meetings including the entire company in one small conference room back at the start.
6. What’s your favorite MFour Studio feature?
Creating my own list of brands I’m tracking for my clients, essentially custom categories with behavioral data.
7. What’s a lesson you learned early in your career that you carry with you today?
What are you doing for your company today, and how does that impact future goals.
8. What motivates you to come to work every day?
Our company has big goals that we want to accomplish and are very achievable. Knowing we have the capacity to do something so great and one of a kind, makes it easy to keep contributing to the cause.
9. How would you describe yourself in three words?
Honest, casual, passionate!
If you’re interested in joining our team, we’re hiring! Take a look at our job openings.