Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
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The Latest
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Post
Unpacking the power of OmniTraffic® Data: insights from chip searches in the online grocery market.
In the post-COVID era, the surge in online grocery shopping has become a significant trend,…
Consumer Express
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Recent
Research Report
58% of observed in-store shoppers open to new brands.
Using our first-party, location-based consumer panel, we just tracked 2,000 consumers as they entered into Costco, Sam’s…
Guide
Voice of the consumer guide.
Data alone is worthless. You need both: data and the voice of consumers. Use a…
Infographic
Consumer spending: 73% now buying on apps.
Consumer quarantines have forced new digital buying behaviors. Buyers have been displaced from brick and…
Post
Digital visibility: Three ways to combat a down economy
It’s decision time for your stakeholders. The nation’s largest, highest-rated, first-party panel: Surveys On The…
Case Study
Revitalizing brands: A case study on Ritual Vitamins’ impressive 85% brand lift.
The goal. Ritual was founded on the belief that better health begins with better ingredients….
Infographic
Coronavirus: where and what customers are buying.
On March 10th the Dow dropped 1,200 points. That was one day after the World…
Post
Coronavirus: What industry saw a 32% drop in in-person sales?
The economy demands we take Coronavirus seriously. Here’s why. On March 10, the Dow dropped 1,200…
Webinar
Can Chick-fil-A become #1? What 500,000 visits tell us.
Chick-fil-A is trending to be the #1 restaurant in America. What’s the secret to their…
Guide
How to predict future behavior & impact revenue.
Great things come in threes. Three is a good number. And, in this guide, we…
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