Resource Library
Welcome to our resource hub, where you’ll discover valuable tools and information to support your MFour journey. This page is your go-to destination for all your needs, from informative articles to downloadable case studies.
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Case Studies
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Case Study
Enhancing in-store findability: LaCroix’s remarkable 22-point spike revealed.
The goal. Pure, crisp taste and a fresh, juicy slice of watermelon. Sparkling water is…
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Case Study
OOH case study: Quality matters: exploring why 85% of pizza lovers prioritize it.
The goal. You slowly pull a fresh slice of pizza from the pie. Dripping with…
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Case Study
Advertising success: How a hardware brand achieved 54% ad recall with OOH.
The goal. You sell hardware. And, for the latest out-of-home campaign, your target is Hispanic…
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Case Study
How businesses can double online shopping in 4 months: Strategies and success.
The goal. Is eCommerce here to stay? One national grocery chain needed to answer that…
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Case Study
iOOH™ effectiveness: How a doggy billboard achieved a 28% consumer recall rate.
The goal. It’s a multi-million-dollar investment. You craft high-quality dog food. Puppies everywhere love the…
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Case Study
Cracking the code: Unveiling why 74% of omnichannel shoppers stay loyal to retailers.
The goal. eCommerce is up 41%.1 That’s more in two months than in 10 years—combined.…
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Case Study
Maximizing in-store display visibility: achieve an impressive 85% attention rate.
The goal. It’s a multi-million-dollar investment. You have two choices. Hear what consumers think of…
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Case Study
Trust matters: Deciphering how 85% of sales are fueled by trust.
The goal. It’s go time. The product’s ready. You’re going to market, but before you…
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Case Study
Supercharge foot traffic: Achieving a 50% boost with out-of-home advertising.
The goal. You’re a major brand. Which means—you have a giant target, right in the…